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This web page states the following, "This is a place for you to learn about how everyone ticks, including you! Here at Psych37 we have taken the guesswork out of understanding what top psychologists are researching." We saw that the web site also stated " We find, analyze and report on research that will change your life." It also said " All you have to do is read. To receive newsletters each month delivered right to your inbox." The header had mental health as the highest ranking optimized keyword. It is followed by psychology, love, and relationships which isn't as ranked as highly as mental health. The next words psych37news.com uses is sex. newsletter was included and might not be understood by search engines.